Hannah Barrett is a Creative Content Strategist specializing in crafting engaging, human-centered digital experiences. She blends creative direction, conversation design, and brand storytelling to create intuitive solutions that enhance how people interact with AI-powered technology.

As the former personality behind Amazon Alexa in the United States and United Kingdom, Hannah has shaped the way millions of users interact with voice technology. A skilled conversation and experience designer, she excels in writing for voice (VUI) and producing simple, yet delightful interactions that meaningfully improve customer experiences. Her expertise spans AI conversation design, UX writing, chatbot development, and content strategy, ensuring that every interaction—whether through text or voice—feels natural, engaging, and effortless.

With a natural flair for partnership management and relationship-building, Hannah collaborates closely with teams to bring brands to life through engaging, strategic, and results-driven experiences.

Over the past 15+ years, she has worked with some of the biggest brands in the retail and technology sectors, across both the UK and the US, shaping next-generation AI-powered experiences that merge clarity, creativity, and innovation